MEC wins Legalzoom

Posted: 17/10/2012

MECNewsLegazoom

LegalZoom (www.legalzoom.com), the nation's leading provider of online legal solutions, announced today that the company has named MEC as its media agency of record.

MEC will provide full service media responsibilities including planning, implementation and data analytics.

“By selecting MEC, we believe our go-to-market strategy will be taking an important step forward,” said Sheila Tan, Chief Marketing Officer of LegalZoom.  “MEC will be working with LegalZoom to provide comprehensive communication solutions to continue to effectively build our business and brand”.

Marla Kaplowitz, MEC’s CEO in North America, commented, “We’re delighted to have been selected to work with LegalZoom.  We have deep experience within the digital space integrating across channels;  and the skills and expertise in building BtoB and BtoC communications campaigns.  We’re excited to bring our resources and passion for the business to service LegalZoom.”

LegalZoom is headquartered in Glendale, California, with regional headquarters in Austin, Texas. The business will be handled through MEC’s Irvine office in California.

The new relationship began on October 1, 2012.

Posted: 17/10/2012